Maternity & Paternity Care Program for Employees

World’s largest employee experience platform providing comprehensive support for new and expecting parents, ensuring a healthy work-life balance and seamless transition into parenthood.

Why a comprehensive maternity & paternity care program?

Balancing parenthood and a professional career can be challenging for employees, often leading to stress, decreased productivity, and retention issues. A comprehensive Maternity & Paternity Care program provides essential support to new and expecting parents, ensuring a smooth transition before, during, and after parental leave.

With rising concerns around work-life balance, postpartum recovery, childcare, and mental well-being, structured parental care programs help employees feel valued and supported. This leads to higher engagement, improved job satisfaction, and reduced absenteeism, benefiting both employees and organizations.

The beginning of a beautiful journey

Pregnancy brings new experiences, emotions, and questions. Our corporate Maternity & Paternity Care Program offers expert-led prenatal guidance, lactation support, and return-to-work strategies to ensure employees feel prepared and supported throughout their journey.

Only 43% of women resume work after childbirth, while 57% do not return to their jobs. Additionally, approximately 1 in 10 fathers experience paternal postpartum depression (PPD) following the birth of their child.

Personalized care for every step, curated content, interventions & tools

Pregnancy Nutrition Made Easy

Discover what to eat and what to avoid with expert-backed guidance, 300+ pregnancy-safe recipes, and a personalized nutrition plan to support a healthy pregnancy.

Pregnancy & Parenting Trackers

Stay informed with real-time updates on fetal growth, infant development, key milestones, hydration, and calorie tracking—all in one convenient app.

Prenatal & Postnatal Yoga

Enjoy personalized yoga sessions designed to support your body through pregnancy and postpartum recovery, enhancing flexibility, strength, and overall well-being

Dedicated 1 - 1 Counseling

Receive personalized support from qualified maternity counselors who provide expert guidance tailored to your unique journey.

Multilingual Support

Our mobile application is available in 100+ languages, ensuring seamless access to maternity care across 40+ countries for a more inclusive experience.

24/7 Support & Unlimited Access

Enjoy round-the-clock access to your personal maternity counselor with a guaranteed 24-hour response window and the flexibility to switch experts as needed.

An employee-focused experience that delivers the outcomes you need.

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reduction in turnover among working mothers with access to 12 weeks of paid leave.

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lower risk of postpartum depression among employees utilizing mental health support.

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of mothers with paid leave are more likely to remain employed 9 to 12 months after childbirth.

Trimeter based plan to offer maternity and paternity support

Phase	Key Focus Areas
Months 1-9: Pre-Natal Support	Goals: Support expectant parents via education, fitness, nutrition, and workplace accommodation. Webinars: Symptoms, nutrition, fetal growth, childbirth, birth planning, and post-birth care. Well-Being: Yoga, breathing exercises, pelvic floor strengthening, ergonomic adjustments. Diet & Nutrition: Personalized nutrition plans, hydration tracking. 1-on-1 Support: OB-GYN consultations, mental wellness & lactation counseling. App Features: Pregnancy tracker, wellness reminders, meditations, stress management tools.
Months 10-12: Post-Natal & Parental Transition Support	Goals: Guide parents through postpartum recovery, newborn care, and career reintegration. Webinars: Newborn care, postpartum, work-life balance, fatherhood & co-parenting support. Well-Being: Recovery, strength training, pelvic floor rehabilitation, mental wellness. Diet & Nutrition: Breastfeeding & postpartum nutrition guidance, quick meal planning. 1-on-1 Support: Pediatric & postpartum check-ups, career coaching, return-to-work planning. App Features: Infant growth & milestone tracker, feeding log, peer discussion groups.
12-Month Maternity & Paternity Support Timeline	Months 1-3: Doctor consultations, prenatal yoga, workplace flexibility planning. Months 4-6: Managing stress & sleep, pelvic floor strengthening, partner engagement. Months 7-9: Birth plan & labor prep, postpartum recovery education, leave planning. Months 10-12: Nutrition & fitness, mental health support, work reintegration.

Get the ‘complete’ support to navigate motherhood

Supporting employees during the transition to parenthood by providing emotional and wellness support.

Parenting Workshops & Webinars

Topics include parenting tips, child development, work-life balance.
Expert-led sessions with Q&A.

Community & Peer Support

Online & in-person forums for new parents to share experiences.
Buddy programs to connect with experienced parents in the org.

Return-to-Work Assistance

Gradual return-to-work plans and flexible work options.
Workshops on time management and productivity for working parents.

Pre-Natal & Post-Natal Counseling

Individual & couple counseling sessions.
Addressing mental health & guidance on coping with physical & emotional well-being, & parental responsibilities.
Support for managing critical situations such as postpartum depression.

Physical Wellness Support

Access to prenatal yoga, fitness sessions, and postpartum recovery exercises.
Nutritional guidance tailored for pre- and post-delivery phases.

Frequently Asked Questions

Who is eligible for the program?

Employees expecting a child—either through birth or adoption—as well as their partners are eligible for the program. Eligibility may vary based on company policies.

What kind of support does the program offer?

The program includes prenatal and postnatal healthcare, mental health counseling, flexible work arrangements, parental coaching, and financial planning for new parents.

Are the results confidential?

Yes, all employee health data and reports are kept strictly confidential and shared only with the individual employee, unless company policies dictate otherwise.

Is mental health support included?

Yes, the program offers mental health counseling, stress management resources, and postpartum support for both parents.

How does this program benefit my workplace?

Providing maternity and paternity support helps reduce burnout, improve retention, lower healthcare costs, and create a more family-friendly workplace culture.